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DoSomething.org makes the world suck less and we think sex trafficking sucks . What a recipe for a perfect play testing partnership.

As one of the largest organizations for young people and social change, DoSomething.org has 3 million members who are tackling campaigns that impact every cause,  including human sex trafficking. That’s why we asked them to play test our game.

As designers for social change, we ensure we work with people and end users who know best. Although Say No More is targeted towards early-teen girls between the ages of 12-15  who may be at risk, and social workers who work with them, we also seek out organizations who are experts in understanding youth, anti-trafficking advocates, human rights lawyers and sexual exploitation.

Do Something participants were split into two groups. Each group began by imagining themselves as early-teen girls with a history of family abuse, not an easy task to do. They were given 15 mins to play the game, while we sat back, relaxed and watched the magic unfold.  By saying very little, we are able to get a pulse on understanding things like, do the players understand how the game works? Were the instructions clear? What are the feelings and thoughts that arise as the game is played? What are some of the things said as they play?

We listen carefully and document so we can create better designs back in the workshop.

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Left to their own devices, participants passed with flying colours. The concept of the game is similar to Apples to Apples and other games, so it makes it easy to pick up it up at first and understand. But it is when we finish playing and open up the room to conversation that we are able to dive deeper, deconstruct the experience and that is when the real learning begins:

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Participants expressed thing like:

“I liked the process of having to think about what I would do in each situation, which makes players really think about their own attitude towards these different examples.” and

“I think it definitely can be an effective way of having girls critically think about situations they might be dealing with, and how they respond to these pressures/influencers.”

We asked  if this helped them learn something new about sex trafficking in the USA and one person said:

“I definitely did as I thought [the cards] were more signs of dating abuse, and didn’t realize the crossover between sex trafficking signs and dating abuse signs.” another added “This is [definitely] not CandyLand“.

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We received a lot of positive feedback and also sent out a survey link to glean healthy skepticism from other players. This feedback helps us understand how to best improve our game to before we release the final design to pilot.

Thank you everyone who came out to play!

Want to play test with us? Fill out this form!

We have both digital play testing packages or we can provide 1.5 hour complimentary workshop.

All feedback and your logo will be recognized and integrated in 500 games distributed throughout NYC by 2015.

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